Privacy Policy

Western Soul® Privacy Policy


This Privacy Policy describes how Western Soul (hereinafter referred to as “Western Soul,” the “Company,” “we,” “our,” or “us”) collects, uses, and shares your personal information. when you visit or make a purchase from the website (the “Site”).


When you create an account, make an order, connect to our Site, contact us (including by social media), or otherwise interact with us, we may collect a variety of personal6 information, including:
  • Account Information. Your name and surname, email address, and password.
  • Order Information. Data such as name, email address, billing address, shipping address, email address, phone number, or other contact information.
  • Payment Information. Data about your billing address and method of payment, such as bank details, credit, debit, or other payment card information
  • Transaction Information. Data about purchases of our products or transactions facilitated by the Company.
  • Device Information. Data from which your device could be identified, such as device serial number, browser type, IP address, time zone, and some of the cookies that are installed on your device, etc. Please find more information on how we use cookies and other similar technologies in our Cookies Policy.
  • Usage Data. Information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. Data about your activity on and use of our offerings, including browsing history, search history, product interaction, performance and other diagnostic data, and other usage data about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site (collectively referred to as “Personal Information”).


We collect personal data through various legal means, including:

  • Voluntarily provided by you: Personal data is collected when you willingly provide it, such as when they sign up for an account or provide information during the purchase process.
  • Collected automatically from you: The Company collects certain information automatically from users through the use of cookies placed on the Site. These cookies gather data about your browsing behavior, device information, IP address, and other relevant details. This helps in improving the user experience and providing personalized services.
  • Received from third parties: The Company may also receive personal data from third parties. For example, when users choose to sign in using their accounts from external platforms (e.g., *sign-in form through Shop), the Company may receive certain personal data from those platforms as authorized by the users.


We use your Personal Information in accordance with applicable legal requirements and for various purposes outlined below:

  • Power Our Store: The Company collects personal data necessary to power our Site. This includes personal data collected to improve our offerings, for internal purposes such as auditing or data analysis, and for troubleshooting.
  • Fulfill Orders placed through the Site: We use your Personal Data to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations.
  • Process Your Transactions: In order to process transactions, we collect data such as your name, billing address, and payment information.
  • Communicate with You: We use your Personal Information to respond to communications, questions, comments, and inquiries. Additionally, we may reach out to you about your transactions or account, market our products, provide other relevant information, or request information or feedback. We may also use your personal data to send important notices, such as communications about purchases and changes to our terms and policies. You may not opt out of receiving these important notices as they are crucial to your interaction with the Company.
  • Screen Orders for Potential Risks and Fraud Prevention: We utilize your Personal Information for loss and fraud prevention, including protecting users, and the Company for the benefit of all our users. This may involve prescreening or scanning uploaded content for potentially illegal material.
  • Personal Data Used for Personalization: With your consent and in accordance with your preferences, we may use your Personal Information to provide you with personalized information or advertising related to our products.
  • Improve and Optimize Our Site: We utilize various analytics services to assess how our customers browse and interact with the Site. This helps us improve and optimize our offerings and evaluate the success of our marketing and advertising campaigns.
  • Re-targeting and Advertising: We may use your Personal Information to deliver targeted advertisements and perform ad measurement services on your behalf.
  • Comply with Law: We may process your Personal Information to comply with applicable laws and regulations. This includes satisfying tax or reporting obligations and complying with lawful governmental requests.


We share your Personal Information with third parties to help us use your Personal Information to perform certain functions on our behalf as described above:

  • Shopify Inc. - to power our online store and use it as a data server. You can read more about how Shopify uses your Personal Information here:
  • Awio Web Services LLC - for contacting the Company and responding to your inquiries. To know more about the ways and purposes of using your Personal Information by Awio Web Services LLC, please visit:
  • TrustedSite - for data protection and cybersecurity attack prevention. You can find more information about the privacy practices of TrustedSite by following the link:
  • Microsoft Clarity - for user behavior analytics measurement. For more information about how Microsoft uses your Personal Information, please visit:
  • Google Analytics - to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: You can also opt out of Google Analytics here:
  • Omnisend - for email and sms marketing automation management. For more information about how Omnisend uses your Personal Information, please see their privacy policy:
  • ShopPay, PayPal, Google Pay, Venmo, and Sezzle, and other payment processors to assist us in processing your payment information securely. We will not store or collect your payment details. That information is provided directly to our third-party payment processors, whose use of your personal information is governed by their own Privacy Policies. We suggest that you review their respective privacy policies.


This notice describes the rights of Californians under the California Online Privacy Protection Act (known as "CalOPPA"). The CalOPPA requires businesses to provide certain information to California consumers. We fully describe our practices to all our customers and visitors in our Privacy Policy, but use this separate notice to ensure that we meet the CalOPPA's requirements.

Your Privacy Rights under CalOPPA:
As a resident of California, you have certain rights regarding your personal information under CalOPPA. These rights include:


a) Right to Know: You have the right to know what categories of Personal Information we collect about you and the purposes for which we use that information. You can find detailed information about our data collection and usage practices in our Privacy Policy.

b) Change or Correct Data: You can edit your Personal Information through your account. You can also ask us to change, update or fix your data in certain cases, particularly if it’s inaccurate.

c) Delete Data: You can ask us to erase or delete all or some of your Personal Information (e.g. if it is no longer necessary to provide Services to you).

How to Exercise Your Rights:
To exercise your rights under CalOPPA, please contact us using the following contact:
Western Soul®
[Re: Privacy Compliance Officer]
Postal Mail: 9863 State Highway 350 Snyder Texas US 79549

Please provide sufficient information to allow us to verify your identity and process your request. We will respond to your request within the timeframes required by law.

Do Not Track Signals:
We currently do not respond to "Do Not Track" signals or other similar mechanisms.

If you have any questions or concerns regarding this notice or our privacy practices, please contact us using the contact information provided above.


As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at

You can opt out of targeted advertising by using the links below:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:


By subscribing to our text notifications, you agree to receive recurring automated marketing text messages at the phone number provided. Consent is not a condition of purchase.

By signing up to receive text messages from us, you acknowledge and agree that you are (1) 18 years of age or older, (2) authorized to enroll the mobile phone number in our marketing text messages program, and (3) authorized to incur any mobile message or data charges incurred as a result of your participation. Clicking to submit enrollment or otherwise signing up for our text messages affirms that you satisfy the criteria outlined above.
How to Sign Up: Text JOIN to 866-983-6117

Participant Opt-Out or Help: You may opt out of the program at any time. To opt out of future messages, text STOP to 866-983-6117, reply STOP to any text message, contact us via e-mail at or text HELP to (833) 335-9950 or reply HELP to any text message. Message and data rates may apply, depending on your cellular subscription agreement. You are responsible for all applicable costs and taxes. Consult your wireless (cellular) service provider regarding their pricing plans.

This “SMS/TEXT MARKETING AND NOTIFICATIONS” Section is in compliance with US federal law. By participating in the Company's text message service, you agree to adhere to the terms and conditions outlined in this Section.


As a user, you have certain rights regarding your personal information. This section outlines those rights and how you can exercise them.

Right to Access Your Personal Information:
You have the right to access the Personal Information that we have collected about you. This includes information about how your Personal Information is being used and disclosed. To request access to your Personal Information, please contact us using the contact information provided at the end of this Privacy Policy. We may require additional information from you to verify your identity and ensure the security of your Personal Information.

Right to Correct or Update Your Personal Information:
If you believe that any of the Personal Information, we have collected about you is inaccurate or incomplete, you have the right to request that we correct or update it. To request a correction or update to your Personal Information, please contact us using the contact information provided at the end of this Privacy Policy. We will review your request and make the necessary changes, if applicable, within a reasonable timeframe.

Right to Withdraw Consent:
If you have previously provided your consent for the collection, use, or disclosure of your Personal Information, you have the right to withdraw that consent at any time. To withdraw your consent, please contact us using the contact information provided at the end of this Privacy Policy. Please note that withdrawing consent may affect our ability to provide certain products or services to you.

If you have any questions or concerns or wish to exercise your rights, please contact us using the following methods:

[Re: Privacy Compliance Officer]
Phone: 866-796-7352
Postal Mail: 9863 State Highway 350 Snyder Texas US 79549

Please include sufficient information to allow us to identify you and respond to your request appropriately.


We typically retain your Personal Information for the duration of your active account or as necessary to fulfill our obligations in providing you with our services. When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information. In certain instances, we may retain certain information (e.g., Usage Information) in a depersonalized or aggregated form. This allows us to maintain data that no longer identifies you personally.


We employ security measures aimed at safeguarding your data, including the utilization of SSL certification to apply industry-standard security protocols for encrypting communications. Our systems undergo regular monitoring to identify potential vulnerabilities and mitigate against attacks. However, it is important to note that we cannot provide an absolute guarantee of the security of any information transmitted to us. The possibility exists that data may be accessed, disclosed, altered, or compromised despite the implementation of our physical, technical, and managerial safeguards.


We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. If we make material changes to it, we will provide notice through our Site or by other communication means provided by you to provide you the opportunity to review the changes before they become effective. If you object to any changes, you shall stop using our Site.

You acknowledge that your continued use of our Site after we publish or send a notice about our changes to this Privacy Policy means that the collection, use, and sharing of your Personal Information is subject to the updated Privacy Policy as of its effective date.


For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at or by mail using the details provided below:

Western Soul®
[Re: Privacy Compliance Officer]
9863 State Highway 350 Snyder Texas US 79549


Effective Date: June 23, 2023